IT USER SOCIAL MEDIA AND MARKETING APPRENTICESHIP LEVEL 2

WHY CHOOSE US?

“We at ITeC Digital Training are here to provide a unique environment to foster lifelong learning, innovation and inspire the next generation of IT/Digital workforce. To support businesses and their employees with the necessary skills and knowledge to work within our digital world we all now live in”.

  • We are a well-established training company with over 36 years experience.
  • With our personal touch, we will guide you through the step-by-step process of recruiting an apprentices.
  • We only specialise in IT apprenticeshipprogrammes, so have the necessary skills and knowledge to support your business needs.
  • We have a passion for all things Digital.

WHO IS IT FOR?

Digital marketing and the use of social and digital media is a key part of business marketing strategies and practice today.

This framewok is created to equip learners with the ability to understand, utilise and develop the skills needed whilst working in social media and digital marketing for business purposes.

Tasks may include creating and optimising content for the web, using digital and social media for marketing campaigns, keyword optimisation, content managment and website creation.

RELEVANT ROLES:

  • Social Media Assistant.
  • Social Media Consultant.
  • Social Media Analyst.
  • Digital Marketing Assistant.
  • Digital Communication Assistant.

QUALIFICATIONS GAINED:

  • City and Guilds Level 3 Diploma in Social Media for Business.
  • Essential skills qualifications (application of Number, Communication, Digital literacy)

SKILLS REQUIRED:

  • Keen interest in Social Media and Digital Marketing.
  • Ability to demonstrate a “can do” attitude.
  • Highly organised with strong attention to detail.
  • Strong communication skills.

TYPICAL UNITS:

  • Principles of Social Media Within a Business.
  • Principles of Keywords and Optimisation.
  • Social networking management for a business.
  • Using Collaborative Technologies.
  • Imaging Software.
  • Principles of Social Media Advertising and Promotion.
  • Using Digital and Social Media in Marketing Campaign.
  • Principles of Mobile Social Media for Business.
  • Design and Effective Web-based User-Experience.
  • Video Software.